iProx

Contributed to the Information architecture, UI design and UX design and QA testing for a proximity based marketing utilizing Bluetooth beacons.

From welcoming people as they arrive at a sporting event to providing information about a nearby museum exhibit, iBeacon opens a new world of possibilities for location awareness, and countless opportunities for interactivity between iOS devices and iBeacon hardware.
As a designer on the iProx project, I helped bring to life the vision of appealing, user friendly micro location based services aimed at retail, entertainment and travel clients.
Here are two of the examples: Staples and Caesars entertainment; from among a suite that included malls and airports.
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